Terms of Service
Acceptance of Terms
By accessing and using this website and services provided by Alliance Financing Group Ltd. ("Alliance," "we," "us," "our," or "company"), you agree to be bound by these Terms of Service. If you do not agree to these terms, please do not use our website or services.
We reserve the right to modify these Terms of Service at any time. Your continued use of our website following any changes constitutes your acceptance of the new terms. We will notify you of material changes by updating the "Last Updated" date and, in some cases, by providing additional notice.
Important: These Terms of Service govern your use of the Alliance Financing Group website and services. Please read them carefully.
About Our Services
Alliance Financing Group is a commercial finance brokerage, not a lender or bank. We facilitate connections between borrowers and lenders to arrange financing solutions. Our role is to:
- Assess your financing needs and business profile
- Match you with appropriate lender partners
- Facilitate the financing process with lenders
- Provide advisory services on financing options
We do not directly provide lending services, make financing decisions, approve loans, or disburse funds. All financing decisions are made solely by our lender partners. We operate in Ontario, Canada, and all services are subject to applicable Canadian provincial and federal laws.
No Guarantee of Financing
Important Disclaimer: Alliance Financing Group does NOT guarantee that you will obtain financing. While we work diligently to match you with appropriate lenders, final financing decisions are made exclusively by our lender partners based on their own credit assessment, risk evaluation, and lending criteria.
Factors that may affect your chances of obtaining financing include:
- Your business credit profile and payment history
- Personal credit history and credit score
- Financial statements and business revenue
- Type and amount of financing requested
- Business industry and market conditions
- Collateral or security available
If a lender declines your application, you may request a referral to alternative lenders. However, we cannot guarantee approval from any lender.
User Obligations and Representations
By using our services, you represent and warrant that:
- You are at least 18 years of age and legally competent to enter into agreements
- All information you provide is accurate, complete, and truthful
- You are authorized to act on behalf of the business entity submitting an application
- You will not provide false, misleading, or fraudulent information
- You will comply with all applicable laws and regulations
- You will not use our services for illegal purposes or to circumvent financial regulations
Your Responsibilities
You are responsible for:
- Maintaining the confidentiality of your account credentials and passwords
- Providing accurate and current contact information
- Reviewing all documents and terms provided by lender partners
- Understanding the financing terms before signing any agreements
- Monitoring your account and reporting any unauthorized access
Intellectual Property Rights
All content on the Alliance Financing Group website, including text, graphics, logos, images, software, and design elements, is the exclusive property of Alliance Financing Group or its content suppliers and is protected by Canadian and international copyright laws.
You may view and download content for your personal, non-commercial use only. You may not:
- Reproduce, distribute, or transmit any content without written permission
- Modify, adapt, translate, or create derivative works from our content
- Use our logos, trademarks, or service marks without authorization
- Reverse engineer, decompile, or disassemble any software or technology
- Frame or mirror our website on another website
We grant you a limited, non-exclusive, revocable license to access our website for legitimate business purposes.
Limitation of Liability
To the maximum extent permitted by law, Alliance Financing Group and its officers, directors, employees, and agents shall not be liable for:
- Indirect, incidental, special, consequential, or punitive damages
- Loss of profits, data, business, or revenue
- Damages arising from delays, lender decisions, or financing denials
- Third-party claims or disputes with lender partners
- Website errors, outages, or technical failures
- Unauthorized access to your information or data breaches
In no event shall our total liability exceed the amount you paid for our services in the 12 months preceding the claim. Some jurisdictions do not allow the exclusion or limitation of incidental or consequential damages, so the above limitation may not apply to you.
Indemnification
You agree to indemnify, defend, and hold harmless Alliance Financing Group, its affiliates, officers, directors, employees, and agents from any claims, damages, losses, liabilities, and expenses (including reasonable legal fees) arising from:
- Your use of our website or services
- Your violation of these Terms of Service
- Your violation of any applicable law or third-party rights
- Your submission of inaccurate or fraudulent information
- Any dispute with a lender partner or other third party
Privacy and Data Protection
Your use of our website and services is also governed by our Privacy Policy. Please review the Privacy Policy to understand our data collection, use, and protection practices.
Key points:
- We collect personal and financial information to process your financing application
- Your information is shared with lender partners to facilitate financing
- We comply with PIPEDA, FINTRAC, and PCMLTFA regulations
- We implement industry-standard security measures to protect your data
- You have rights under Canadian privacy laws to access, correct, and delete your information
Third-Party Services and Links
Our website may contain links to third-party websites, including lender partners, financial service providers, and other external sites. Alliance Financing Group is not responsible for:
- The content, accuracy, or availability of third-party websites
- Third-party privacy policies or terms of service
- The quality or reliability of third-party services
- Any disputes between you and a third party
When you click a link to an external website, you are subject to that website's terms and policies. We encourage you to review the terms and privacy policies of any third-party services before providing your information.
Governing Law and Jurisdiction
These Terms of Service and your use of Alliance Financing Group's website and services are governed by and construed in accordance with the laws of the Province of Ontario, Canada, without regard to its conflict of law provisions.
You agree that all legal proceedings arising from or relating to these Terms of Service or your use of our services shall be brought exclusively in the courts of Ontario. You hereby consent to the exclusive jurisdiction of these courts and waive any objection to venue or inconvenient forum.
Dispute Resolution
Before initiating legal proceedings, we encourage you to attempt to resolve any disputes informally by contacting us at the address provided below. If informal resolution is unsuccessful, you agree to:
- Submit any dispute to the courts of Ontario, Canada
- Comply with all applicable Ontario and Canadian laws
- Bear your own legal costs unless otherwise awarded by a court
Neither party shall be liable for any failure or delay in performance under these Terms of Service if such failure or delay is caused by circumstances beyond reasonable control, including acts of God, natural disasters, war, terrorism, government action, or pandemic.
Modifications, Severability, and Waiver
Modifications
Alliance Financing Group reserves the right to modify these Terms of Service at any time. We will notify you of material changes. Your continued use of our website after changes are posted constitutes your acceptance of the updated terms.
Severability
If any provision of these Terms of Service is found to be invalid, illegal, or unenforceable, the remaining provisions shall continue in full force and effect. We will modify or replace the invalid provision to the extent necessary to make it valid and enforceable.
Waiver
Our failure to enforce any right or provision of these Terms of Service shall not constitute a waiver of that right or provision. If we waive any provision in one instance, that waiver does not apply to future instances of the same provision.
Entire Agreement
These Terms of Service, together with our Privacy Policy and any other agreements you have entered into with Alliance Financing Group, constitute the entire agreement between you and us regarding the use of our website and services.
Contact Us
If you have questions about these Terms of Service, or if you need to report a violation, please contact us:
Alliance Financing Group Ltd.
Phone: 1-877-660-3660 ext. 222
Email: info@alliancefinancing.com
For general inquiries: Contact Form
We will respond to your inquiry within 5 business days of receipt.